Database Websites

Content managed websites with dynamically generated web pages

• Run all or part of your website from a database
• Pages are constructed from items stored in your database
• Each page is dynamically generated on the fly
• Search on classifications rather than specific words

Are your customers looking for something:

• within a range of values?
• within a classification?

Do you:

• have items that need to be added to several pages or websites?
• have items or promotional offers that need to be added or removed after a certain time?
• have a range of products that each have variables such as size and colour?
• need to show the same information in different ways?

The solution is database driven marketing

Our database solutions allow all or part of content within the page to be managed by a database. This allows users to search for products or services over a range of values rather than a specific match. It also makes it much easier for you to manage certain types of content within your web pages. Each web page can have a mixture of content that is controlled by the web page editor and content that arrives on the page via the content managed database.

Examples of this would be:

• Price range
• Location or area
• Classification of product or service
• Date range
• Size
• And so on...

Automatic registration
Another advantage of this approach is that you can set it up so that users can sign up as members and add themselves to your database without your intervention. This information will be available on your website immediately or can be made available after vetting by a staff member.

Database marketing
These website content management tools can be used in conjunction with our other products to produce some powerful results. This will enable you to sell your products using our e-commerce solutions, market to your members using our e-mail and CRM tools, find out what people a looking for using our stats tools, and so on.

More information
Your customers can see a short summary of each item in each listing with longer summary on mouse over. Thumbnails pictures can also be displayed within the short summary.

Membership services

• Enable:
  • Automatic sign up and registration
  • Capture people's data and interests automatically
• Different levels of registration
  • The membership database can have as many categories of members as you wish
    e.g. seller, buyer, both seller and buyer, members that don't want to receive a newsletter.
• Subscription management
  • Automatic reminder of when the members need to renew their subscription or make a payment etc.
• Members only area
  • Give your readers additional benefits if they become a member by allowing them access to pages that can not be see by the general public.
• Data capture of member information and preferences
  • This can be done in a staged approach enabling small amounts of information to be captured. This allows a step by step approach which means that the user is not confronted with large forms to fill in.
• Automatic display of members data within the content managed part of the site
  • So for example, if your members want to advertise their products or services using your site, then you can set it up so that it is made live as soon as they have completed the membership process.

Should you wish to discuss your internet database design requirements please contact us